impact, proven

HSBC Indonesia, a leading global banking company engaged us to strengthen their position in wealth management market by launching a new wealth center

Mediatale successfully amplified HSBC’s ‘Beyond Banking’ narrative across key media through a high-impact, strategic press conference

secured 25 media who attended the press conference. In total, HSBC earned 70 news coverages, including four printed publications (Jakarta Post, Kontan, Bisnis Indonesia, Investor Daily) and 12 social media mentions, with total PR Value at IDR 10,13 billion

BTN, Indonesia’s leading housing bank, tasked Mediatale with launching its groundbreaking Gen Z housing solution for eastern Indonesia

We created “Convocation”: convo (press conference) & vacation (relationship building) to provide a curated editor experience to build a meaningful relationship with media

The convo event attended by top-tier national media and local media, which generated 25 articles and IDR 5.7 billion in earned PR value

To mark its momentous 100-year anniversary, Batik Oey Soe Tjoen (OST) entrusted Media Tale with telling its extraordinary story as Indonesia’s oldest surviving fine batik house

We positioned OST as living cultural heritage — the only Indonesian batik whose masterpieces are permanently exhibited in major museums across America, Europe, and Singapore

Two exclusive media briefings (pre-exhibition and at the grand opening attended by Deputy Minister of Creative Economy) delivered 63 high-impact stories, including a prestigious half-page profile in Kompas Newspaper, generating IDR 10.6 billion in earned PR value

Glance is a unicorn based in Singapore. Glance engaged us to launch Roposo, interactive live content in lock screen and announced their office opening in Indonesia as their main market in Southeast Asia (SEA)

We position Glance brand as the largest lock screen platform in Indonesia through PR stages: media briefing, press release and relationship building meeting with key senior editors

Glance earned 86 news coverages with PR Value reached IDR 8,76 billion from media engagement, followed by IDR 1,2 billion from relationship building meetings

Position GudangAda as Indonesia’s preeminent B2B e-commerce leader to solidify investor confidence ahead of a US$100 million fundraising round and transition the brand narrative from a growing startup to a mission-critical industry player

We executed a high-impact media strategy centered on the “1 Juta Warung Melek Digital” program launch in partnership with the DKI Jakarta Provincial Government. This was supported by targeted media briefings and strategic press conferences designed to showcase GudangAda’s massive ecosystem scale

The campaign secured 145+ total news placements, generating a combined PR Value of IDR 13.8 billion across the government partnership and funding announcement, successfully amplified the brand’s prestige, directly supporting the close of the US$100 million investment round

Through the I-SEA programme, Instellar and IKEA Social Entrepreneurship aimed to strengthen their position as thought leaders in the Indonesian startup accelerator space

We improved I-SEA’s voice through strategic press releases. Prior to the release, I-SEA received fewer less than ten coverages per release distribution

I-SEA secured 28 published articles from press release dissemination, including 10 top tier tech media such as Tech in Asia with PR Value at IDR 3,93 billion

Bespin Global, Korea’s market leader in cloud and digital transformation, entrusted Mediatale to announce its major expansion of cloud and GenAI services in Indonesia

We crafted a sharp, problem-solving narrative through strategic press release that positioned Bespin’s expertise as the exact answer Indonesia’s market needs right now

Bespin secured 27 high-impact coverages, IDR 4.86 billion in earned PR value, and multiple incoming interview requests from top-tier media

GAIN wanted to position Health Heroes as a leading youth initiator who concerns about healthy lifestyle in Indonesia

We built strong voice for Health Heroes through strategic press release. Before the release, Health Heroes rarely known in society and rarely appear in top tier media

GAIN secured 23 published articles from Health Heroes press release dissemination, including 15 top tier media such as Detik, Kompas, Liputan6.com, with PR Value at IDR 3,37 billion